Jurgen Mainka Ruiz, Executive Director, FIFA Mexico, described the upcoming World Cup as the largest in history, featuring 48 national teams and more than 800,000 fans attending matches in Mexico. The FIFA Fan Festivals are expected to attract over 6 million visitors, while global TV and digital audiences could surpass 6 billion viewers.

Official estimates suggest Mexico will welcome over 5.5 million international visitors, generating between US$1.8 billion and US$3 billion in economic impact.

As part of the event’s social component, the Mundial Social (Social Tournament) initiative will include the construction of soccer fields nationwide, as well as the organization of “mini World Cups” for children, youth, seniors and people with disabilities. The FIFA Fest zones will offer free, live match screenings for the public.

Sheinbaum highlighted that Mexico’s modernized airport infrastructure is ready for the challenge, citing investments of MX$9 billion to upgrade the Mexico City International Airport (AICM), as well as improvements in Guadalajara and Monterrey. The train connection between the Felipe Ángeles International Airport (AIFA) and the capital will further enhance mobility for visitors.

With these preparations, Mexico reaffirms its long-standing football tradition and strengthens its global reputation as a premier tourism and event destination.

MBN also reported that Mexico will host the World Cup’s Inaugural Match. Regarding financial aspects, President Claudia Sheinbaum stated that her government will respect the fiscal commitments made between the Ministry of Finance (SHCP) and FIFA. The SHCP held meetings with FIFA representatives to review and define the tax and customs measures that will apply to companies involved in the event, ensuring compliance with Mexican law and honoring the agreements established during the Peña Nieto administration.